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Marlins SAP Spanish Telecasts Return


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FOR IMMEDIATE RELEASE CONTACT: Diana Hanford, 954/514-2639

April 2, 2004 Fox Sports Net Communications Manager

 

COOKIE ROJAS AND RAUL STRIKER JR. RETURN TO

FOX SPORTS NET?S SPANISH LANUAGE MARLINS SAP TELECASTS

 

(SUNRISE, FL) ? Fox Sports Net, the exclusive television rights holder for Florida Marlins baseball, today announced that five-time MLB All-Star Cookie Rojas and South Florida sports producer and personality Raul Striker, Jr. will return to announce the network?s Spanish language Marlins SAP telecasts. Fox Sports Net will provide a Spanish audio SAP feed for all 50 Marlins? home games televised on the regional sports network during the 2004 regular season.

 

Rojas, a 19-year veteran of professional baseball, will provide the color commentary and game analysis alongside Striker Jr. who will call the play-by-play action exclusively for all Fox Sports Net SAP Marlins? telecasts. Fox Sports Net?s 2004 regular season Marlins coverage begins Tuesday, April 6 at 1:00 p.m. with a home game against the Montreal Expos. (SAP game schedule follows)

 

?With the tremendous response we received from our Hispanic audience, Fox Sports Net is delighted to again provide exclusive Spanish audio coverage of Marlins? home games featuring Major League Baseball great Cookie Rojas and Raul Striker, Jr.? said Jeff Genthner, Senior Vice President and General Manager of Fox Sports Net Florida. ?Last year?s introduction of this feature was met with an extraordinary level of cooperation and enthusiasm from the many cable companies throughout Florida, including Comcast, Charter, Adelphia and Advanced Cable. Fox Sports Net is proud to continue to provide this enhancement to Marlins game coverage and appreciates the support and this year?s SAP sponsor, General Motors.?

 

The secondary audio feed is accessible through the (SAP) program feature available on most television sets. The SAP audio is imbedded within a television channel as an alternative to the standard audio that accompanies the video portion of a program. Listeners can choose this secondary audio signal through either a television, stereo VCR equipped to receive SAP signals, or a special SAP receiver. Fox Sports Net?s 2004 Marlins SAP coverage is sponsored by the General Motors whose brands include Chevy, Pontiac, Buick and Hummer.

Fox Sports Net Florida reaches more than 4.9 million households in Florida. Fox Sports Net Florida?s programming includes Major League Baseball?s Florida Marlins and Tampa Bay Devil Rays, the National Hockey League?s Florida Panthers, the University of Miami, and the University of South Florida, The Best Damn Sports Show Period and NASCAR. Fox Sports Net Florida is managed by Rainbow Sports Networks.

Rainbow Sports Networks is a division of Rainbow Media Holdings LLC, a subsidiary of Cablevision Systems Corporation (NYSE:CVC). Fox Sports Net reaches more than 80 million households nationwide and is a service of National Sports Partners, equally owned by Rainbow Media Holdings LLC and Fox Entertainment Group. Rainbow Sports Networks incorporates Rainbow's 50% ownership in Fox Sports Net and Fox Sports National Advertising and the ownership and management of Fox Sports Net regional networks in five of the nation's largest markets: Chicago, San Francisco, New England, Ohio and Florida.

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