Jump to content

When you run a network for Men don't attract women


PhishPhan
 Share

Recommended Posts

Spike TV chief Albie Hecht fired for luring women viewers

 

Falk AdSolution

UPI News Service, 01/31/2005

 

Spike TV, which claims to be the "first network for men," has fired chief Albie Hecht for attracting too many female viewers, the New York Post said Monday.

 

Hecht helped launch Spike in 2003 after it had been through several earlier manifestations as The Nashville Network and The National Network, among others.

 

Hecht issued a statement Sunday saying his departure from the Viacom-owned network was "due to creative differences" with his bosses at Nickelodeon, which oversees Spike.

 

In the first year of Spike, women accounted for just 32 percent of the network's prime time audience, according to Broadcasting & Cable magazine.

 

But starting last year, nightly runs of "CSI" pushed the female audience to 42 percent.

 

There was no immediate indication of who would replace Hecht, the newspaper said.

 

link

Link to comment
Share on other sites


This thread is quite old. Please consider starting a new thread rather than reviving this one.

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.

Guest
Reply to this topic...

×   Pasted as rich text.   Restore formatting

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

 Share



×
×
  • Create New...