What's this more involved relationship that they're seeking? From what Samson said about "integrating" the sponsor into our brand makes it sound like an atypical relationship. I hope their names aren't going to be on our f***ing uniforms. A long shot, but what about Penn Dutch?

Samson really needs to stop babbling.

 

"What's attracting people to our ballpark, which makes me so excited about it being in Miami, is the fact we are in Miami.

 

Huh?

 

What will ultimately attract people to the park are things like its beauty, its novelty and a winning team, probably some combination of all of them with the emphasis on winning after the first year or two. The fact that it's in Miami is, well, just a fact and irrelevant.

 

If by "people" he meant companies or sponsors, than he should just say so. Not that that would really have any more validity.

 

And what is "activation?" Does he mean advertising? Does he mean various partnerships, perhaps baseball-related, perhaps not? Just say what you mean, man, lose the meaningless jargon.

 

"For example, there is no more steel, so we're closing out that contractor. That means they've completed all of their work, they're paid and they are off the site. We're almost done with all the concrete, so that becomes finished."

 

That's just silly. There are many, many, many tons of steel, both structural and sheathing, yet to go on the roof. Perhaps it's all delivered to the site, but an off-site steel fabricator was rarely on the site other than when their truck made a delivery. The steel contractor hanging all of that steel will still be around for months.

 

As for concrete, they are nowhere near done. All of the lower field-level sections between the dugouts behind home plate and most of those on the right field line beyond the dugout have yet to be even started to be formed, never mind poured. It'll "become" finished in about 3 months. They can't even start what's left to do until they can withdraw the inside-the-stadium crane that's working on the roof.

 

Why does he say this sort of goofy stuff for attribution? It makes him sound like a used-car salesman at worst, or just incompetent or out of his depth at best. Not that he is, but it would be nice if the main team spokesman for the stadium didn't sound like a moron.

I'd bet against Publix, which is at best a regional brand.

Publix has no need for their brand name to be broadcast to New York or Chicago.

 

You're probably looking at a cellphone or computer company.

Or (if MLB allows it) a liquor brand - Bacardi, anyone?

 

 

 

Good point on the Publix name. And with the other 2 big chains basically moving out or severly downsizing, they don't really need the added name recognition. The expense that would bring them dosen't seem like it would be worth it.

"For example, there is no more steel, so we're closing out that contractor. That means they've completed all of their work, they're paid and they are off the site. We're almost done with all the concrete, so that becomes finished."

 

That's just silly. There are many, many, many tons of steel, both structural and sheathing, yet to go on the roof. Perhaps it's all delivered to the site, but an off-site steel fabricator was rarely on the site other than when their truck made a delivery. The steel contractor hanging all of that steel will still be around for months.

 

As for concrete, they are nowhere near done. All of the lower field-level sections between the dugouts behind home plate and most of those on the right field line beyond the dugout have yet to be even started to be formed, never mind poured. It'll "become" finished in about 3 months. They can't even start what's left to do until they can withdraw the inside-the-stadium crane that's working on the roof.

 

Why does he say this sort of goofy stuff for attribution? It makes him sound like a used-car salesman at worst, or just incompetent or out of his depth at best. Not that he is, but it would be nice if the main team spokesman for the stadium didn't sound like a moron.

 

I'm thinking he just didn't word things correctly. I'm sure some of the steel contractors (or steel related contractors) have completed their work and have left the site. IOW, one contractor doing certain aspects of the steel and others doing other aspects. Sounds like concrete is basically the same thing. Samson is not an expert on construction so I took this article and his quotes as just keeping the public aware of how well things are going. It's what has been done all through the contruction. I guess he could have just come out and said, "Things are going very well", and left it at that. But then everyone would be wanting more details.

What's this more involved relationship that they're seeking? From what Samson said about "integrating" the sponsor into our brand makes it sound like an atypical relationship. I hope their names aren't going to be on our f***ing uniforms. A long shot, but what about Penn Dutch?

 

 

"We think we have found the final companies. The talks have truly increased to the point where we're continuing to talk significant details with them. I feel very confident that we will have an announcement shortly." ...Same article, Samson quote.

 

He's talking about more than just naming rights. Things like Super Saturdays, All-You-Can-Eat Fridays, and the give-away nights. Either the article was poorly written, or Samsom was rambling a bit. Probably a little of both. At least that's what I got out of it after reading it a couple of times.

 

And I'm thinking they want the company with the naming rights to be involved with community projects with them as well. Being more of a partnership with the team rather than the ball park just being a national billboard for the company. Makes sense. It would mean a longer, more fruitful relationship and would almost certainly mean no name changes every couple of years. Maybe something like a ten year, renewable contract to start?

Off-site steel fabricating contractors (one or more, likely in another state) work from detailed blueprints, they were basically never on site. So why would he yammer on about there being "no more steel" when there are still a thousand or two tons to be erected? (The whole roof is 7,500 tons.)

 

Concrete is either poured or it ain't, and while they may have poured or placed (pre-fabs) that's 90+% of all the concrete in the joint, they're not anywhere close to being done. I suspect that there's one main concrete contractor and they are nowhere near being "finished" and won't be for months.

 

My point was that he needs to stop babbling. He could have just said something clear and simple like "Some contractors have finished, been paid and are off the site. Others are close to being finished and will be done, paid and gone in the next few months. Everything is on schedule and we're very pleased." and left it at that.

 

Or, maybe the writers of these stories need to clarify what he says.

 

:lol

 

Until one or the other happens, he comes off sounding like an idiot.

no name changes every couple of years

 

Avoiding the merry-go-round of embarrassing name changes that their current landlord has experienced has to be one of their priorities. Not likely to get a Mutts-like 20 years, but 10 years should be doable.

I'd bet against Publix, which is at best a regional brand.

Publix has no need for their brand name to be broadcast to New York or Chicago.

 

You're probably looking at a cellphone or computer company.

Or (if MLB allows it) a liquor brand - Bacardi, anyone?

 

 

I haven't read the article yet, however, Publix just seems logical here. It is not a regional brand anymore, they announced they wanted to expand- now with a few stores around south eastern US. I bet it's publix who will sponsor the ballPark.

 

Publix just doesn't have a "few" stores outside of Florida, it has a few dozen. Publix is as far west as Jackson, MS and as far north as NC I believe. I know they are in Alabama, SC, Tenn and Georgia too.

The pub has a nice ring too it. Can't vouch for Publix as a company since we don't have any up in NC as far as I know. Just hopefully the name doesn't change every few years.

 

 

I thought one opened in Charlotte a few years ago ? If it closed that might be a first. I worked for Publix part time for 22 ½ years (1976 to 1999) and could have sworn one opened there just before I left.

The pub has a nice ring too it. Can't vouch for Publix as a company since we don't have any up in NC as far as I know. Just hopefully the name doesn't change every few years.

 

 

Only in South Carolina, I believe, but a google search says they are looking to expand into NC.

For now, Kroger's, Harris Teeter's, Trader Joe's, and Food Lion (yuck!) will have to do haha.

 

The only Supermarket with a better name than Publix is Loblaws.

 

Not in NC ? Okay I was mistaken I guess. Maybe it was SC they opened up in 1999......

Samson really needs to stop babbling.

 

"What's attracting people to our ballpark, which makes me so excited about it being in Miami, is the fact we are in Miami.

 

Huh?

 

What will ultimately attract people to the park are things like its beauty, its novelty and a winning team, probably some combination of all of them with the emphasis on winning after the first year or two. The fact that it's in Miami is, well, just a fact and irrelevant.

 

If by "people" he meant companies or sponsors, than he should just say so. Not that that would really have any more validity.

 

And what is "activation?" Does he mean advertising? Does he mean various partnerships, perhaps baseball-related, perhaps not? Just say what you mean, man, lose the meaningless jargon.

 

"For example, there is no more steel, so we're closing out that contractor. That means they've completed all of their work, they're paid and they are off the site. We're almost done with all the concrete, so that becomes finished."

 

That's just silly. There are many, many, many tons of steel, both structural and sheathing, yet to go on the roof. Perhaps it's all delivered to the site, but an off-site steel fabricator was rarely on the site other than when their truck made a delivery. The steel contractor hanging all of that steel will still be around for months.

 

As for concrete, they are nowhere near done. All of the lower field-level sections between the dugouts behind home plate and most of those on the right field line beyond the dugout have yet to be even started to be formed, never mind poured. It'll "become" finished in about 3 months. They can't even start what's left to do until they can withdraw the inside-the-stadium crane that's working on the roof.

 

Why does he say this sort of goofy stuff for attribution? It makes him sound like a used-car salesman at worst, or just incompetent or out of his depth at best. Not that he is, but it would be nice if the main team spokesman for the stadium didn't sound like a moron.

 

Samson has a classic Napoléon Complex. I think he says things just to be noticed. He could be afraid if he doesn't speak out of his azz, he will be ignored due to his rather unimpressive physical build and nerdy looks.

Steak 'n Shake Stadium.

Steak 'n Shake Stadium.

 

 

Shake n' Bake!

 

Just call it Marlins Stadium or Ballpark. "Presented by" can be added and changed throughout the years, that way they can have rolling sponsors. Idk.

Samson really needs to stop babbling.

 

"What's attracting people to our ballpark, which makes me so excited about it being in Miami, is the fact we are in Miami.

 

Huh?

 

What will ultimately attract people to the park are things like its beauty, its novelty and a winning team, probably some combination of all of them with the emphasis on winning after the first year or two. The fact that it's in Miami is, well, just a fact and irrelevant.

 

If by "people" he meant companies or sponsors, than he should just say so. Not that that would really have any more validity.

 

And what is "activation?" Does he mean advertising? Does he mean various partnerships, perhaps baseball-related, perhaps not? Just say what you mean, man, lose the meaningless jargon.

 

"For example, there is no more steel, so we're closing out that contractor. That means they've completed all of their work, they're paid and they are off the site. We're almost done with all the concrete, so that becomes finished."

 

That's just silly. There are many, many, many tons of steel, both structural and sheathing, yet to go on the roof. Perhaps it's all delivered to the site, but an off-site steel fabricator was rarely on the site other than when their truck made a delivery. The steel contractor hanging all of that steel will still be around for months.

 

As for concrete, they are nowhere near done. All of the lower field-level sections between the dugouts behind home plate and most of those on the right field line beyond the dugout have yet to be even started to be formed, never mind poured. It'll "become" finished in about 3 months. They can't even start what's left to do until they can withdraw the inside-the-stadium crane that's working on the roof.

 

Why does he say this sort of goofy stuff for attribution? It makes him sound like a used-car salesman at worst, or just incompetent or out of his depth at best. Not that he is, but it would be nice if the main team spokesman for the stadium didn't sound like a moron.

 

Activation isn't meaningless jargon. It's a part of sport sponsorship.

Goya Field

I got a feeling the Delays are due to them tryign to get the commish to sign off on a Bacardi Name, and what outside promotions they could get away with.

 

With Bacardi being a SFL company, I'm sure Selig would be looking at it like Miller Park or Busch Stadium.

 

Maybe they want to see how invasive they can get with sponsoring some stuff before they finalize it, with a company like BK and Publix waiting in the wings at a lower contract price if it falls through.

Activation isn't meaningless jargon. It's a part of sport sponsorship.

 

That may well be (and if true they deserve it,) but "activation" may be the most opaque term I've ever heard in the way of meaningless jargon, and I've heard a lot of it over the last 50 years.

 

And what about "sports sponsorship" needs "activating?" Something that one one-thousandth of one percent of the public has any familiarity with whatsoever?

 

If he's got something to say to the general public, allegedly the purpose of the article, he should just say it. Clearly. Without resorting to meaningless jargon.

I wouldn't rule out Publix just because they're regional. U.S. Cellular, Safeco, and Citizen's Financial, among others, are regional companies. They use the naming rights to broaden their brand name.

 

But my guess is that it would be Carnival.

Just to be clear, "jargon" is any language that is specific to a particular industry or profession. It usually amounts to a sort of short-hand understandable only to those who are intimately involved in that industry or discipline.

 

What Samson said contained jargon at its finest, as in "activation." What the hell does that mean? Nobody outside of the minuscule, so-called "sports sponsorship" industry (to which Samson has now been exposed, even if only for a few hours) understands exactly what he means. Which defeats the entire purpose of his interview.

 

Which was my original point. He needs to stop babbling.

Welcome to the Pub

 

 

nice Holly

Just to be clear, "jargon" is any language that is specific to a particular industry or profession. It usually amounts to a sort of short-hand understandable only to those who are intimately involved in that industry or discipline.

 

What Samson said contained jargon at its finest, as in "activation." What the hell does that mean? Nobody outside of the minuscule, so-called "sports sponsorship" industry (to which Samson has now been exposed, even if only for a few hours) understands exactly what he means. Which defeats the entire purpose of his interview.

 

Which was my original point. He needs to stop babbling.

 

 

He enjoys being an expert at everything.

I have been feeling like its going to be Bacardi forever, that was the first company I thought of way back. I am actually surprised many others have thought the same thing.

 

However, Bacardi Field or Bacardi park do not sound as good as Miller Park or Busch Stadium. I dont know I guess Miller and Busch sound like actual names while Bacardi just comes off as commercial.

I have been feeling like its going to be Bacardi forever, that was the first company I thought of way back. I am actually surprised many others have thought the same thing.

 

However, Bacardi Field or Bacardi park do not sound as good as Miller Park or Busch Stadium. I dont know I guess Miller and Busch sound like actual names while Bacardi just comes off as commercial.

 

 

Bacardi Ballpark?

Bacardi? Hard liquor?

 

No way. Not in a million years. Not PC. Not family friendly. Loria would sooner rehire Girardi. Not to mention that MLB would veto it.

I have been feeling like its going to be Bacardi forever, that was the first company I thought of way back. I am actually surprised many others have thought the same thing.

 

However, Bacardi Field or Bacardi park do not sound as good as Miller Park or Busch Stadium. I dont know I guess Miller and Busch sound like actual names while Bacardi just comes off as commercial.

 

 

Bacardi Ballpark?

 

the Bacardi name is just too commercial. it doesnt flow.